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Browns owners Dee and Jimmy Haslam revealed that Kelce’s role will focus on player development and fan engagement, with immediate plans to launch “Tight End University: Cleveland Edition,” a training camp connecting his Kansas City program with the Browns’ facilities. “Travis understands the soul of Ohio State football,” said general manager Andrew Berry, noting his childhood fascination with the Browns (he famously wore a Bernie Kosar jersey during the 2023 Super Bowl). The contract includes a fun clause: Kelce must perform “Here Comes the Boom” at halftime of one Browns-Chiefs game per year.